We are a non-profit organization, dedicated to the promotion of Cali and Valle del Cauca as a tourist destination for big scale meetings (MICE/SMERF). The point of this is to make the region outstanding and to improve its economic output with the help of the public-private cooperation.

Cali, Valle del Cauca Convention and Visitors Bureau opens its doors in the region to event organizers who are looking for new experiences in a unconventional destination. Born in 2016 as a mixed non-profit organization, builded with the collective leadership of all the most important public and private actors in the region. Since then, it acts as the link between all type of organizers, for example: congresses, exhibitions, conventions and events organizers who offer a variety of events and places in this diverse land.

We are an example of what a region can achieve through the collective effort of all the social actors that represent it towards a common goal. It counts with the support of the most important agents of development from the region and the accompaniment of the Department of Commerce, Industry and Tourism, Fontur Colmbia, Procolombia and Invest Pacific.

Since the first approaching we operate as an strategical partner, trying to understand the client’s requirements, giving support and advice during the candidature process. Once adjudicated, we give backing during the suppliers’ selection, we advise in the selections of the locations and we also share the knowledge of the city/region in order to elaborate activities which go out of the ordinary and connect the participants with this Valley, full of uncommon experiences.